Elena Iordache – Medium

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Elena Iordache

What I’ve Learned About B2B Marketing from 11 Leaders in B2B SaaS & Tech Companies

I believe that connecting with experts in your industry and learning from them is still an underused exercise.

4 min readFeb 22, 2022

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What I’ve Learned About B2B Marketing from 11 Leaders in B2B SaaS & Tech Companies

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Elena Iordache

2021 is long gone, here is what it taught me

As the procrastinator that I am, I’ve been having this post in draft mode since early January :) So I’m happy I’ve finally set up time…

4 min readFeb 14, 2022

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2021 is long gone, here is what it taught me

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Elena Iordache
in
STOICA.CO

How B2B marketing is evolving in 2022

Connecting with top marketing experts in your industry and learning how they approach their marketing strategy is an underused exercise.

8 min readFeb 14, 2022

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Elena Iordache

Our 2021 in review and the lessons we learned

How was 2021 at STOICA.CO?

5 min readJan 5, 2022

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Our 2021 in review and the lessons we learned

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Elena Iordache

Five things I learned that I think make me a better mom and marketer

Shortly after my son was born, I decided it was time to move from being employed to an entrepreneurial role and, at the same time, switch…

6 min readAug 10, 2021

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Five things I learned that I think make me a better mom and marketer

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Elena Iordache

My maternity leave experience and how I owned the decisions I made

When our son was born, I made the decision to take a two years break to care for him and focus on my new role. Taking such a long hiatus…

4 min readApr 5, 2021

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My maternity leave experience and how I owned the decisions I made

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Elena Iordache
in
STOICA.CO

How will tech businesses market themselves in 2021?

2020 was a challenging year in all aspects, but for most B2B companies it meant that their most important sources of new leads vanished…

4 min readFeb 1, 2021

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How will tech businesses market themselves in 2021?

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Elena Iordache

What is next in digital advertising?

I recently had the chance of speaking at WeLoveDigital Forum in Bucharest, tackling what is next in digital advertising and how brands can…

3 min readApr 11, 2016

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Elena Iordache

2014 is long gone — What I’ve learned from it and will carry into 2015

Move on, no matter what.

1 min readJan 6, 2015

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2014 is long gone — What I’ve learned from it and will carry into 2015

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Elena Iordache

How to get your (cold) e-mails read

E-mail is by now the most used channel of communication in the business world and we spend a fair amount of time reading and writing e…

3 min readDec 11, 2014

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Elena Iordache

Elena Iordache

Digital marketer with a background and passion for technology sales. Helping businesses find clarity, better generate leads online and grow as part of stoica.co

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